How did Kraftwerk get their name?

Florian Schneider (flutes, synthesizers, violin) and Ralf Hütter (organ, synthesizers) met as students at the Robert Schumann Hochschule in Düsseldorf in the late 1960s, participating in the German experimental music and art scene of the time, which the Melody Maker jokingly dubbed "krautrock".

The duo had originally performed together as part of a quintet known as Organisation. This ensemble released one album, Tone Float in 1969, issued on RCA Records in the UK, and split shortly thereafter. Schneider became interested in synthesizers deciding to acquire one in 1970.

While visiting an exhibition in their hometown about visual artists Gilbert and George, they saw "two men wearing suits and ties, claiming to bring art into everyday life. The same year, Hütter and Schneider start bringing everyday life into art and form Kraftwerk".